Blender
CSS3
Figma
HTML5
Adobe Illustrator
JavaScript
Adobe Photoshop
Adobe XD
2025
2022
Vice President of Digital Strategy & Creative Design
Ascendant Group Branding
As VP of Digital Strategy & Design, I lead the day-to-day operations of our creative and strategy teams—ensuring alignment, clarity, and a high standard of execution across projects. I architect scalable brand systems, content workflows, and visual libraries that support both internal and client campaigns. In partnership with the CEO, I co-develop advertising initiatives and translate business goals into actionable creative direction. I mentor team members in digital strategy fundamentals, including social media trend analysis and SEO/GEO planning, while maintaining a collaborative environment that values both teaching and learning. I also lead client-facing efforts, from project kickoff to final creative reviews, ensuring we deliver with intention, accuracy, and strategic impact.
Video Editor & Social Media Strategy
FamilyLife
2018
Fixit Construction LLC
At Fixit, I worked alongside the CEO to define and build the company's full brand identity—from logo and color palette to digital and print materials. I designed and launched an ADA-compliant website that improved user experience and accessibility. I created realistic 3D visualizations of remodeling projects, helping clients better understand and approve design plans. I also developed a social media strategy based on search trends and keyword research, increasing visibility and engagement. My role balanced creative design with strategic business goals, contributing to the company's professional image and client success.
2006-2020
Apple May Designs
As the founder, I built a digital fashion brand from the ground up for virtual platforms. I handled every aspect of the business from 3D modeling and texture mapping to marketing campaigns and e-commerce management. I designed high-fidelity digital apparel using Blender, CLO, and ZBrush, creating UV maps, bump maps, and realistic textures for immersive online environments. I also managed social media content strategy, scheduled product drops, and led a small team of collaborators while ensuring the business ran smoothly and creatively. This role blended artistic innovation with operational leadership and gave me a strong foundation in both design execution and business management.